
My Citi Collective Story
Hello & Welcome!
I’m Julie Gainsley, owner of Citi Collective, and I’m so grateful to share this journey with you. My vision for Citi Collective is to create handbags that inspire confidence, empower individuality, and elevate your style—seamlessly supporting you through every stage of life and every role you embrace.
For over 15 years, I dedicated time to nonprofit work while raising my three children—a wonderful experience that deeply shaped my outlook on the world. Witnessing firsthand the power of generosity and community inspired me to take a bold step: to build something of my own while ensuring that giving back remained at the heart of it.
From the very beginning, Citi Collective has been more than just handbags; it’s been about making an impact. In our first year, we proudly donated monthly to Room to Grow, a nonprofit supporting families in low-income circumstances. In our second year, our focus has expanded to include The Asher House Dog Rescue, an organization dedicated to giving abandoned and neglected dogs a second chance at life. Why dogs? Because they embody unconditional love, loyalty, and the pure joy that makes life richer.

My dream is to grow Citi Collective into a brand that not only enhances your everyday style but also creates real, lasting change. With every bag, we move closer to that vision—supporting causes that uplift people, protect animals, and inspire kindness.
Thank you for being a part of this journey. Your support fuels this dream, and together, we’re making a difference—one handbag at a time.
With love and gratitude,
Julie